GENERAL INNOVATION CAPITAL, LLC
AUM Over Time
Discretionary
Non-Discretionary
At a Glance
| Total AUM | $330.7M |
| Discretionary | $330.7M100% of AUM |
| Client Accounts | 1 |
| Avg Account Size | $330.7M |
| Employees | 8 |
| Peak AUM | $345.0MMar 2026 |
AUM by Client Type
Total AUM
$331M
Firm Change Matrix
| Metric | Latest | 1Y | 3Y CAGR | 5Y CAGR | Trend |
|---|---|---|---|---|---|
Firm Scale | |||||
| Total AUM | $331M | +65.3% | — | — | |
| Discretionary AUM | $331M | ||||
Key Metrics
| Total AUM | $330.7M |
| Discretionary | $330.7M |
| Employees | 8 |
| Client Accounts | 1 |
Contact & Location
Address
600 LEXINGTON AVENUE
NEW YORK NY 10022
Phone
917-816-1744
Filing History
9 ADV Part 1 submissions
Fee Structure
% of AUMPerformance Fees
Advisory Services
Portfolio Mgmt (Institutional)
Growth
AUM Growth Rate (Annualized YoY %)
Firm Profile
Normalized 0–100 scores across six dimensions.
Discretionary vs Non-Discretionary
Discretionary
$331M
100.0% of AUM
Non-Discretionary
$0
0.0% of AUM
Disc. mix ▲ 0.0pp vs 1 year ago
Discretionary
Non-Discretionary
Average Account Size
AUM per Employee
Headcount Over Time
Total Employees
Advisory Staff
Clients
Client Account Growth
Total Accounts
Discretionary
Non-Discretionary
Clients by Type (Latest)
Client Type Mix Over Time
Pooled Vehicles
Risk & Structure
Regulatory Disclosures
✓ Clean RecordNo regulatory disclosures
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